Discover Magazine is published by-annually by the Times Colonist in Victoria, the distribution includes 250,000 copies inserted into the Vancouver Sun, the Calgary Harold and the Edmonton Journal. This article was inserted on March 15, 2012.
A few months ago a friend approached us with concerns that this magazine had so little representation of Campbell River in it, so we contacted the editor who was more than happy to accommodate us in submitting a story. Because they were doing a feature on salmon fishing a story was really easy to come by. We at GoCampbellRiver would like to thank Tall Tale Charters, Mid Island Fishing Adventures and Peniuk Sport Fishing for their co-operation in putting the story together.
The call to action is GoCampbellRiver, so we expect that in the months this initiative will help us gain the attention of our regional neighbours.
We also posted the article on our facebook and when all my relatives in Powell River saw it they decided that the pictures are not of real salmon, but blow up dolls, I think they are just jealous.
We are hoping to be able to do much more of this kind of work in the future, you can never underestimate the powerful productivity of a long standing magazine, especially because we have identified regional BC and Alberta as being a primary target market for our efforts.
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